The Australasian Marketing Journal (amj) is the official journal of the Australia-New Zealand Marketing Academy (ANZMAC). It is also published in association with the Australian Marketing Institute.
Richard Varey, University of Waikato, is the editor. All new submissions and enquiries should be directed to Richard at: amjeditorial@waikato.ac.nz
Subscribers to amj receive top-quality, hard-copies of the journal at the time of publication. In the interests of wider dissemination, individual papers can be downloaded for personal use from this web-site. Electronic access is generally available from six-months after the date of publication.
To access papers, simply open the appropriate volume and click on the article required.
