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2009
The School of Marketing at the Australian School of Business conducts a series of Research Seminars throughout the year at UNSW.
The series is coordinated by Dr Julien Cayla and this semester’s schedule represents a broad range of seminar topics in marketing, management and international business. We extend an invitation to all faculty and staff members in the Australian School of Business at UNSW, and outside faculty, research students and those in business/community positions to attend any of the seminars/presentations.
Please feel free to contact Dr. Julien Cayla for further information
Date |
Time |
Speaker/Affiliation |
Theme |
Venue |
| Session 2, 2009 |
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| Thursday 22 October |
12.00 - 1.30 |
Professor Sophie Elias-Varotsis
University Paris 12 |
Managing cross-continental partnerships to diversify destination identity |
Room 2063
Quadrangle Building (map ref. E15) |
| Friday 24 July |
12.30 - 1.30 |
Professor Minoo Farhangmehr
School of Economics and Management, in the University of Minho, Braga Portugal
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The influence of store environment on consumer emotional states and behavioural responses: A comparative studey of two different retail outlets. |
Room 2063
Quadrangle Building (map ref. E15) |
| Session 1, 2009 |
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| Friday 9 January |
3.30 - 5.00 |
Professor Vincent Nijs
Northwestern University |
Channel Pass-Through of Trade Promotions. |
Room 2063
Quadrangle Building (map ref. E15) |
| Wednesday 25 February |
3.30 - 5.00 |
Professor Don Schultz
Northwestern University |
Media Planning and Allocation in a "Push Pull" Marketplace |
Room 115
Australian School of Business Building (map ref. E12) |
| Friday 20 March |
12.00 - 1.30 |
Professor Stephen Tax
University of Victoria, Canada |
(1) Does Effective Service Recovery Lead to Negative Word-of-Mouth?
2) Toward an Understanding of how Customer’s View Service Penalties
Time permitting, these two projects in early stages of development will be introduced and opened up for discussion.
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Room 2063
Quadrangle Building (map ref. E15) |
| Thursday 2 April |
3.30 - 5.00 |
Professor George Wright
Durham University |
Anticipating rare events: the role and validity of judgmentally-based approaches. |
Room 101
Law Building (map ref. F8) |
| Wednesday 20 May |
3.00 - 4.30 |
Professor Bernd Skiera
Frankfurt University |
Entertainment - Shopping Auctions on the Internet |
Room 2063
Quadrangle Building (map ref. E15) |
UNSW Map
Previous Seminars
ASB Marketing in Asia Speaker Series
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